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With the highest quality and most scalable identity & intent data, Command Precision has built a robust suite of products to help marketers, advertisers, agencies and brands get the maximum value out of first and third party data.
The way users behave on online properties can be the most powerful signal for understanding who they are. Command Precision provides these identities back to marketers, advertisers, agencies or brands for precision in advertising campaigns and identity resolution.
Understanding what a user has interests in on deterministic level compared to a probabilistic level can make all the difference on a sales conversion. Identify users and understanding what online properties they are interested in to deterministically target the correct user.
Leverage Command Precision’s Identity and intent data to further enhance and extend your current identity resolution or reach.
Right message plus right time plus right person—multiplied by infinity. Identity based audience targeting, measurement, and personalization becomes possible at scale with precision by using identity resolution.
Compare and measure performance by audience and intent type, device, or user to determine what has the greatest impact on driving consumers to your properties.
Leverage identity to follow a specific user or consumer to build audiences and campaigns around their real time intent signals as they navigate across online properties. Easily adjust campaigns mid-flight to optimize any audience changes in a users tracked interests.
While identifying and targeting anonymous users is important, don’t forget about your current loyal customers who have been with you from the start. Tailor campaigns around current customers to drive multiple conversations from the same user or a prospect who has been identified and shows interest.
Command Precision’s real-time identity, targeting and activation means you can engage the right customers at the right moments while suppressing duplicate and outdated audiences — optimizing engagement and your ad spend. Sometimes, less is more.
You already have good customers. Connect with them in more places. Command Precision’s identity platform continuously updates the data being passed as new data enters or leaves the system, enabling dynamic audience building and timely media activation.